Tips for Hiring a Web Designer
There are millions of web designers and web design firms available to you on the internet; most of these companies will all offer the same or similar products and services.
Logically you might be asking; If there are all of these great graphic design companies, why are there so many bad websites? This is fair thinking, and we do not want you to fall into this type of trap, so we have put together an article to help you find the best designer for your needs.
It is essential to find a designer or design firm that has a great portfolio of previous works. A good portfolio will show creativity and style from professional works, not just works that were created in school. When looking at portfolios you need to find a designer with a style that matches your style or the company's style. View their other websites to make sure they run properly and that they are user friendly.
Another thing to keep in mind when looking at a portfolio is that the portfolio will trump the designers experience and education. When searching for a web designer, you should know that portfolio should trump their education and their experience. You will find that designers that have a lot of experience will often be set in their ways and will not be as open to ideas or new trends. Furthermore, just because someone took some design classes, that does not mean they have an eye for design. If a web design company has a poor looking or functioning website you should stay away from them and search elsewhere.
You should hire a company or individual that can offer full service operations. Firms are best for full service needs because they will have experts for development, design, and marketing. These full services usually include SEO, branding, E-commerce, mobile compatibility, and social media all under one roof. It is hard to find an individual designer that can do all of these things, so if your company has the budget you should hire website design company.
Another crucial aspect of this type of work is to hire someone that has good customer service. No matter how great the designer is, if they cannot return calls or emails, or meet deadlines they will not be the best fit for your project. This could ruin your company if you are on a tight timeframe and need to get a product to launch. Be wary of freelance designers, a lot of them have full time jobs and do design on the side, this could result in your project getting pushed to the back burner.